As of June 7, Starbucks is still a few weeks away from transitioning away from the cochineal or beetle based red dye used in Strawberries & Crème Frappuccino blended beverage and Strawberry Banana Smoothie. Cochineal extract, also known as carmine is also used in food offerings such as Raspberry Swirl Cake, Birthday Cake Pop, Mini Donut with pink icing, and Red Velvet Whoopie Pie.
In April bowing to pressure, Starbucks had announced it would use tomato based lycopene to color its foods and beverages red or pink. Yet, before it made the switch, the company ran a promotion last month when all its Frappuccino drinks, including the beetle dye strawberry one, was on sale at half price in the afternoon.
A local Starbucks barista confirmed today that they have not seen the new formulation.
Read more about cochineal beetles and Starbucks' initiative here.
In April bowing to pressure, Starbucks had announced it would use tomato based lycopene to color its foods and beverages red or pink. Yet, before it made the switch, the company ran a promotion last month when all its Frappuccino drinks, including the beetle dye strawberry one, was on sale at half price in the afternoon.
A local Starbucks barista confirmed today that they have not seen the new formulation.
Read more about cochineal beetles and Starbucks' initiative here.
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